Study Examines Attitudes on Digital Media

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Students and faculty members wildly disagree about one another’s knowledge of digital media, a new study found. Nearly half of students (45 percent) surveyed by VideoBlocks EDU, a copyright-free stock media provider, described themselves as highly digitally literate, though only 14 percent of faculty members agreed. Similarly, 49 percent of faculty rated themselves highly digitally literate, but only 23 percent of students said the same…

Students and faculty members wildly disagree about one another's knowledge of digital media, a new study found. Nearly half of students (45 percent) surveyed by VideoBlocks EDU, a copyright-free stock media provider, described themselves as highly digitally literate, though only 14 percent of faculty members agreed. Similarly, 49 percent of faculty rated themselves highly digitally literate, but only 23 percent of students said the same.

The surveyed students were more modest when asked to describe how well they understand copyright and fair use policies. Only 31 percent said they were extremely or very knowledgeable of those policies. More than two-thirds of faculty members (70 percent), however, said their students lack knowledge about copyright and fair use or that they are only slightly knowledgeable.

The survey, which drew responses from about 300 students, faculty members, administrators and staffers at more than 200 universities in 44 different states, also found enthusiasm for digital media in the classroom. Virtually all the instructors surveyed (91 percent) said they believed using digital media in courses leads to improved student outcomes, and 76 percent of students said they feel more engaged in those courses.


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