How Can I Turn a Blog-Building Workshop into a Lesson?

I am currently teaching a course in educational technology for the purposes of improving English language skills at a university in Uzbekistan. The digital/computer literacy among my students is a real mixed bag. Last week, we explored, analyzed, and utilized some different English language learning blogs in class. I'm currently working on a lesson on how to create a basic blog (using The lesson is looking like a workshop right now, but I'm unsure as to how to turn it into more of a lesson. I was thinking of getting the students to be reflective of the processes and purposes of developing their own blog. Any other ideas?

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