Someone from the inside (Bruno most likely) just restarted the ICO sale and bought millions of PRL tokens and went on to market sell them on kucoin. Stay Away! May be an exit scam.
Here is the eth transaction that opened the sale: https://etherscan.io/tx/0x2321e305c20f45429f11045b9235e9bbd66b17bacede173ca86144ac5533d3bf
Edit: It's official, Bruno has exit scammed. This is what happens when you support a project with an anonymous founder. OysterConeeeeect